Visual identity for the Do Borders Matter? conference, organised and curated by County Museum Dundalk.

Do Borders Matter? examines the vexed, divisive nature and history of the ‘border’ concept as expressed in our own culture, as collected by our museums, as noted by cultural and heritage practitioners. The event highlights and reveals the manner in which the ‘border’ continues to in influence our thought processes, our sense of others, our sense of the world, our sense of self.

The approach undertaken for this identity was to create an ambiguous representation of how borders are often protested, regardless of context or geographical location. This was achieved through a subtle typographic treatment, inspired by protest and propaganda posters throughout the ages. The optical illusion of setting Do Borders Matter? in two different colours leaves the question open to interpretation.